Confab London 2013 – Opening Keynote – Kristina Halvorson
03
April
Kristina Halvorson kicked off Confab London 2013 with a list… Did you know it was Dick Clark that invented the top ten list? No, me neither. Here are my notes from her talk. If you want notes with a little more substance then check out these mighty notes from Martin Belam.
Kristina Halvorson
Author, Content Strategy for the Web. Founder, Brain Traffic and Confab Events.
@halvorson
Dick Clark Top 10 lists
Confab London Top Ten List
- Everybody is here for the first time.
- Everybody is a little nervous.
- Everybody is invited to the party.
- Everybody has problems. Like the wild Wild West. No roads. Who shouts loudest. No ringmaster. Different challenges.
- Everybody Hurts – Devices Racing reactive 80% of Apple revenue from products launched in 5 years. Prioritisation – from our huge Chinese menu.
Running a marathon how can we identify the pieces that we can take back to our organisation. - Everybody is finding their way. We are all making it up as we go along.”fake it till you make it”
- Everybody has something to contribute.
- Everybody is wearing clothes.
- Everyone here is going to change the way our companies treat content. Everything is a remix. Not just what.. But why, by whom, with what, where, when, how often, for whom, what next
- Everybody wants to be awesome. (Erm, I am not sure that I do, I’m British. But I get the concept.)
You could also read my notes from attending Kristina’s workshop at Confab London: Content Strategy 101: Start here